Criteo
The Commerce Media Platform.
Overview
Criteo is a global technology company that enables brands and retailers to connect with shoppers on the open internet. Its Commerce Media Platform activates the world's largest set of first-party commerce data to drive better commerce outcomes, specializing in dynamic retargeting, retail media, and customer acquisition.
✨ Key Features
- Dynamic Retargeting
- Customer Acquisition
- Retail Media Solutions
- Audience Targeting
- AI-powered bidding and product recommendations
- Contextual Targeting
🎯 Key Differentiators
- Access to a massive pool of first-party commerce data.
- Advanced AI for product recommendations and bidding.
- Strong focus and technology for the growing retail media space.
Unique Value: Leverage a massive set of commerce data to reach and convert shoppers on the open internet with highly relevant, performance-driven advertising.
🎯 Use Cases (4)
✅ Best For
- Online retailers increasing conversion rates with personalized product recommendation ads.
- Brands reaching in-market shoppers across a network of publisher and retailer sites.
- Retailers building their own ad businesses using Criteo's retail media technology.
💡 Check With Vendor
Verify these considerations match your specific requirements:
- B2B lead generation.
- Businesses without a product catalog or significant website traffic.
🏆 Alternatives
Offers deeper commerce-specific data and AI capabilities than general DSPs, and greater scale across the open internet than single-channel solutions.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Dedicated Support (Standard tier)
🔒 Compliance & Security
💰 Pricing
Free tier: N/A
🔄 Similar Tools in Ad Management
Google Ads
An online advertising platform to display ads, product listings, and videos to web users....
Meta Ads Manager
Manage and create ad campaigns across Facebook, Instagram, Messenger, and Audience Network....
Microsoft Advertising
An advertising platform for ads on the Bing, Yahoo, and DuckDuckGo search engines....
AdRoll
An e-commerce growth platform for display, social, and email advertising....
Smartly.io
An enterprise-level platform for automating and optimizing social media advertising....
WordStream
Software and services to help small and medium-sized businesses with online advertising....