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🔧 Index Exchange

Index Exchange

Accelerating the ad-funded open web.

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Overview

Index Exchange is one of the largest independent ad exchanges in the world. It provides a global advertising marketplace that enables media owners to monetize their content and provides advertisers with access to premium inventory. The company is focused on transparency, efficiency, and building a sustainable future for the ad-funded open web.

✨ Key Features

  • Omnichannel ad exchange (display, mobile, video, CTV)
  • Header bidding solutions (Prebid-based)
  • Private marketplaces
  • Real-time identity and addressability solutions
  • Advanced analytics and reporting
  • Supply path optimization tools

🎯 Key Differentiators

  • 100% independent and focused on the exchange layer
  • High degree of transparency in auctions and fees
  • Strong engineering focus and reliable infrastructure

Unique Value: A transparent, efficient, and independent global marketplace dedicated to accelerating the ad-funded open web.

🎯 Use Cases (4)

Publisher ad monetization Programmatic ad trading Connecting media buyers and sellers CTV advertising

✅ Best For

  • Powering header bidding auctions for major publishers
  • Providing a transparent and efficient ad exchange
  • Facilitating programmatic guaranteed and private marketplace deals

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Companies looking for a DSP or a creative management platform
  • Direct advertisers not using a DSP

🏆 Alternatives

Google Ad Exchange Magnite OpenX

Offers a purely independent exchange model, unlike competitors who may also operate on the buy or sell side, ensuring neutrality and trust.

💻 Platforms

Web API

🔌 Integrations

Various DSPs, SSPs, and data providers

🛟 Support Options

  • ✓ Email Support
  • ✓ Phone Support
  • ✓ Dedicated Support (Standard tier)

🔒 Compliance & Security

✓ SOC 2 ✓ GDPR ✓ SSO ✓ SOC 2 Type 2 ✓ TAG Certified Against Fraud ✓ GDPR compliant

💰 Pricing

Contact for pricing

Free tier: NA

Visit Index Exchange Website →

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