Looker
The business intelligence platform from Google Cloud.
Overview
Looker is a business intelligence and big data analytics platform that helps you explore, analyze and share real-time business analytics easily. As part of Google Cloud, it allows organizations to define business logic in a reusable data modeling layer (LookML). Retailers use Looker to build custom analytics applications, including dashboards for analyzing sales funnels, customer behavior, and product affinities from transaction data.
✨ Key Features
- LookML data modeling layer
- Data exploration and visualization
- Customizable dashboards and reports
- Embedded analytics
- API for data integration and automation
- Powered by Google Cloud
🎯 Key Differentiators
- Centralized data modeling layer (LookML) ensures consistency and governance.
- Browser-based platform simplifies deployment and access.
- Strong integration with modern cloud data warehouses like BigQuery and Snowflake.
Unique Value: Provides a governed, single source of truth for data exploration and business intelligence through its powerful, reusable data modeling layer.
🎯 Use Cases (5)
✅ Best For
- Creating custom dashboards to explore product relationships in sales data.
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Teams without any SQL or data modeling knowledge looking for a simple, out-of-the-box tool.
🏆 Alternatives
Offers a more code-driven and centralized modeling approach (LookML) compared to the visual, desktop-based data prep of tools like Tableau or Power BI, which appeals to data teams.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Phone Support
- ✓ Dedicated Support (Available tier)
🔒 Compliance & Security
💰 Pricing
✓ 14-day free trial
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