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Optmyzr

PPC Management Software for Smart Marketers.

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Overview

Optmyzr is a suite of tools for PPC account management, designed for agencies and in-house professionals who manage Google Ads, Microsoft Ads, and Amazon Ads accounts. It provides tools for optimization, reporting, and automation, helping experts save time and improve performance on complex accounts.

✨ Key Features

  • One-Click Optimizations
  • Rule Engine for custom automations
  • PPC reporting and dashboards
  • Bid management strategies
  • Scripting engine (PPC scripts)
  • Shopping Ads optimization
  • Quality Score analysis

🎯 Key Differentiators

  • Designed for PPC experts, offering deep control and customization.
  • Powerful Rule Engine and scripting capabilities for advanced automation.
  • Founded by former Google employees with deep search advertising expertise.

Unique Value: A powerful toolkit that gives PPC experts the control and automation they need to manage complex accounts more efficiently and effectively.

🎯 Use Cases (4)

PPC agency managing multiple client accounts. In-house PPC expert optimizing large, complex campaigns. Automating repetitive PPC tasks. Creating custom performance reports for stakeholders.

✅ Best For

  • Agencies saving hours of manual work each week through automated optimizations and reporting.
  • E-commerce companies optimizing shopping campaigns and managing bids at scale.
  • Performance marketers using the Rule Engine to implement custom management strategies.

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Beginners or small businesses looking for a simple, guided ad management tool (WordStream is a better fit).
  • Marketers focused on social media or display advertising.

🏆 Alternatives

WordStream Skai Marin Software

Offers significantly more depth, control, and customization than simpler tools like WordStream, making it the preferred choice for experienced PPC professionals.

💻 Platforms

Web

🔌 Integrations

Google Ads Microsoft Advertising Amazon Ads Google Analytics Google Merchant Center

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Dedicated Support (Enterprise tier)

🔒 Compliance & Security

✓ GDPR ✓ SSO

💰 Pricing

$249.00/mo

✓ 14-day free trial

Free tier: N/A

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